The Makeover Guys Become MRCB Land’s Collaboration Partner for the Renovation of Sentral Suites

Malaysia’s leading modern home renovator, The Makeover Guys, have officially entered a strategic partnership with master developer of KL Sentral CBD, MRCB Land, that solidifies them as the collaborative partner for MRCB's Sentral Suites. Effective 26 September 2023,  this partnership marks a significant collaboration between two industry leaders, seeking to enhance the property’s appeal by providing options to owners, prospective buyers and tenants a hassle-free fit-out solution.
 
Strategically located between Brickfields and KL Sentral station, Sentral Suites is a recently completed property development by MRCB Land that offers luxurious serviced apartments, catering to the diverse needs of residents. Centred around the concept of Transit Oriented Development (TOD), the development capitalises on excellent connectivity, with future residents benefiting from the best public transportation network in Malaysia.
 
Spread across 4.75 acres, the development comprises three residential blocks, offering a variety of floor plans ranging from single-room, 2-bedroom, and 3-bedroom units, as well as dual key units, each thoughtfully designed to maximise comfort and functionality. Catering to diverse recreational needs, with facilities like a jogging track, swimming pool, dance studio, and the incorporation of 15 themed sky gardens, and sky pods. Moreover, Sentral Suites promises a green oasis in the bustling city for those seeking luxurious living combined with unmatched convenience in the heart of Kuala Lumpur. Being one of the key development players in Malaysia, MRCB Land is committed to delivering value across the entire value stream, creating sustainable returns for shareholders and positively impacting the communities where MRCB Land operates.
 
The Makeover Guys’s expertise as a turnkey solution provider means that property owners can opt to utilise their one-stop renovation services. With their fully-furnished packages, property owners can effortlessly navigate the complexities of property renovations, with access to services from a tier-1 renovator facilitating hassle-free property management.
 
“Partnering with renowned developers like MRCB Land serves as a testament to our prowess and reliability in the industry, things that go a long way in fostering client confidence and expanding our reach in the property development industry,” shares Gavin Liew, Founder and Chief Executive Officer of The Makeover Guys. “It also highlights our ability to meet the high standards set by industry leaders, which helps strengthen our credibility as a premier modern home renovator.”
 
Tenants also stand to benefit immensely from this collaboration, enjoying a hassle-free moving experience facilitated by fully-furnished units. This eliminates the stress associated with purchasing and relocating furniture, offering a seamless transition into their new homes. Beyond mere functionality, the designs offered by The Makeover Guys, spanning a diverse range of meticulously tailored themes suited for different tastes and preferences, present tenants with living spaces that are not only attractive but also stylish and incredibly comfortable.
 
“There is less pressure in terms of upfront costs as well — purchasing furniture, appliances and so on — which makes renting a much more accessible option for working professionals. It’s much more wallet-friendly, and there’s less fear of making mistakes, like buying unnecessary pieces of furniture for example; there’s only so many chairs a home needs!” Gavin adds.
Instead, residents are guaranteed a practical and well-furnished living space right from the start, enhancing their overall living experience.
 
Meanwhile, as the master developer of the Kuala Lumpur Sentral CBD, MRCB Land has long been synonymous with excellence, shaping the urban landscape with innovative and high-quality developments. By aligning with The Makeover Guys, MRCB Land reinforces its dedication to enhancing the quality of life for both residents and visitors.
 
“Our collaboration with The Makeover Guys is our way of ensuring that every aspect of our projects reflect the same level of quality and sophistication as our architectural designs,” shares Kwan Joon Hoe, Group Chief Operating Officer of MRCB Land, adding “Beyond the handover of vacant possession, our commitment to our purchasers remains steadfast through a strategic partnership that continues to nurture their needs, both current and future.”
  

Having built a name for themselves as the modern renovators of today, The Makeover Guys are well-loved in the home improvement space for their usage of designs that work around existing property elements. Having completed over 7,000 makeovers for both ownstay and investment properties, they have set the new standard in renovation, working tirelessly to give homeowners the dream home they deserve. 

SPX Delivers Love: Nationwide, Customers Appreciate Couriers All Month

SPX Express (SPX), Shopee's logistic partner, is celebrating SPX Delivers Love campaign all month in November 2023, by rallying users nationwide to greet and thank couriers at the doors when parcels are delivered, receiving testimonials on social media, and giving prizes internally to employees who outperform during 11.11 peak period. To date, the company has received over 2,000 positive testimonials and pictures from customers personally thanking their couriers in person or by text for committing to delivering their parcels safely and on time. The celebration comes after a year of SPX delivering on its promises to enhance logistics services, enable systems automations, and expand its reach to 130 hubs nationwide.

SPX’s logistics network ensures that local small and independent sellers, brands, and customers have access to reliable, affordable, and efficient delivery services, regardless of location. With in-house technology, enabling automated sorting at its SPX Express Sorting Center at Pulau Indah (Selangor), and sheer commitment of SPX’s growing community of diverse couriers and sorters, sellers have been able to sustain longer term growth with faster average delivery times of ecommerce orders.

"Our couriers are the backbone behind the logistics infrastructure we provide that helps many underserved sellers in the Malaysian digital economy," said Cheah Lee Sun, Head of SPX Malaysia. "We invite everyone to join us in celebrating our everyday heroes — our couriers — who help connect small businesses and shoppers across the country, for their hard work and relentless commitment to build relationships and serve our communities."

Since 2021, SPX has been committed to promoting inclusion in the workplace, launching initiatives that provide flexibility and foster a culture of community building for our sorters, couriers, riders, supervisors and shift leads. SPX has made impressive strides especially in the support of women, with a 40-fold increase in women placed in all kinds of management and operational roles. Today, a record 40% sorters nationwide and 13% couriers are women.

Siti Nurul Shakila, full time courier driver at SPX’ Subang Bestari hub, holds a Goods Driving Licence (GDL) and drives a Luton truck to deliver parcels to the Setia Alam community. “The flexible working hours allows me to balance between caring for my sick sister in Hulu Langat and delivering parcels. Nevertheless, I always make sure I fulfil my daily KPIs by ensuring all parcels are delivered to customers by the end of the day.”

On what life is like behind the scenes during SPX Delivers Love month, Shakila says, “I deliver an average of 200 parcels daily to houses, offices and apartments. This number can increase during peak periods such as Pay Day Sale. Despite the high volume, I am committed to giving excellent customer service by handling parcels with care, remembering each customer’s delivery preferences and specific instructions. I feel this is important as it builds a connection and trust with customers when I deliver parcels.”

Behind every courier who greets the customer at the last mile, there are people like Numy Elwin Mohd Deli, Unloading Supervisor, who ensure parcels are handled right every step of the way: "I maintain a strict approach because I believe in the seriousness of our work. I also emphasise the importance of respect among team members while offering a helping hand to those who may be exhausted, especially during high parcel volume periods. This is essential for fostering a positive working environment and ensuring smooth operations.”

Love for SPX couriers poured in within hours of SPX’ encouragement from urban and rural places alike in Kedah, Kelantan, Terengganu, Melaka, and Klang Valley. “Thank you for always sending items to my house in good condition. May Mr. Encik be given a long life, be blessed with sustenance, be given good health, and be made easy in all matters in this world and the hereafter. 🙂🙂🙂” says a customer from Hulu Langat, Selangor.

Dubai Chocolates by PHINIX STORE Go Viral on Shopee Live

PHINIX STORE is the local homegrown seller responsible 

for making Dubai Chocolates go viral on Shopee Live. 

Deploying a creative and systematic approach to live selling,

founders Husman Setta and Khaled Hassan, 

also known as Abang Ah Ah 

switched from a social commerce site 

to Shopee Live in July 2023 

and saw Malaysian candy lovers place 

more than 1,000 orders per day with them, 

far outstripping their initial targets of 50 orders a day.

They attribute their rapid growth, 

of up to 90% uplift in sales,

to the fact that Shopee Live has the right audience 

familiar with the platform and primed to shop on livestream events, 

compared to other apps in their experience 

where audiences were seeking

entertainment but not shopping.

“At the time, these chocolates were not that well known

on social media or other platforms…

Now I can say that 90% of our daily sales come from Shopee Live,

especially from returning customers. 

We get to build customer relationships 

and have good interactions with our customers. 

Sometimes, our customers have become like friends to us, 

they join the livestream to 'hang out’. 

Even offline, 

sometimes the customers recognize us and say hi to us,

 and we talk as well,”

Husman said.

For PHINIX STORE in particular, 

the freedom to communicate with the audience intimately 

on their new branded content channel, 

to provide live education about how to store
and serve their chocolates, 

and conduct two-way conversations in real time

allowed them to build brand trust quickly.

Taking advantage of Shopee’s integrated solutions for ecommerce sellers, 

PHINIX STORE first attracts new audience traffic by offering Shopee Coins, 

then polls customers on Shopee Live 

to conduct user research on what products will sell out, 

uses their sales reports to figure out the best window to livestream, 

and influences conversion and loyalty 

by rewarding customers with gifts.

Khaled, who hosts all livestream events, 

explains how he drives urgency and spontaneity during

the short windows of purchase: 

“We have a timer countdown for promotion times 

for the users to come in and rush for the products 

on special price during game sessions. 

We also reward loyalty: 

if they buy a certain quantity of products, 

for example, we give them free gifts. 

With every purchase of more than 1kg of chocolate, 

we give them 100g free.”

Kenneth Soh, Head of Marketing at Shopee Malaysia, said, 

“We are so happy that PHINIX STORE 

has found the secret sauce for local sellers to succeed online.  

Shopee Live has been accelerating as a new and effective way 

to create two-way, personalised engagements 

between sellers and buyers to drive on-the-spot sales. 

We intend to empower even more local businesses

to scale online in this way.”

Commenting on plans for the future and aspirations 

for other Malaysian sellers like themselves,

Khaled and Husman agree, 

“Our plan is to expand our business outside of Malaysia via Shopee

International Platform, with our perfume product,

 Hush, and food products. 

We call on all sellers to have an online shop with Shopee 

to expand their market reach. 

Shopee provides the best platform to sell and promote products. 

Shopee also can teach us how to sell products 

for those without any knowledge in live streaming.”

To date, PHINIX STORE has accumulated 74,000 followers on Shopee. 

These followers have bought 85,714 kilograms of Dubai Chocolate,

 and 163,000 pieces of Milo Energy Cubes. 

The store also offers luxury perfumes and sambal, 

catering to local tastes.

Scott’s and 99Speedmart Join Forces to Launch Donation Campaign to Serve Underprivileged Children’s Nutritional Needs

Scott's, the market leader in the kids supplement category, 

has partnered with 99Speedmart to launch the "BUY1DONATE1" campaign.

For every Scott's product purchased 

at any 99Speedmart store nationwide

between 13 October and 13 November 2023, 

the brand will donate another. 

The goal of the campaign is to donate 

a total of 30,000 Scott's products 

such as Scott’s Vitamin C, 

Scott’s Multivitamin Gummies, 

and Scott’s Emulsion, 

to orphanage homes within Klang Valley.

Bryan Wong, 
General Manager, 

Malaysia, Singapore and Brunei (MSB), 

Haleon, said: 

“At Haleon, 

we are committed to do more to tackle barriers 

that stand in the way of people’s better everyday health. 

We do so by understanding what holds people back 

from better everyday health 

so we can include them in opportunities 

to improve and achieve better health outcomes. 

We believe that every child deserves access 

to proper nutrition 

and the opportunity to experience happiness. 

Through our BUY1DONATE1 campaign, 

we hope to continue our efforts 

to improve health inclusivity in our communities. 

We are excited to partner with 99Speedmart 

and the community to make a positive impact 

on the lives of these children.”

The campaign will also include weekly visits 

to 5-10 orphanage homes in Klang Valley 

by the Scott's team and its mascot. 

These visits will include the distribution of Scott's products, 

creating memorable moments filled with joy and laughter.

Scott’s has been dedicated to advocating 

for the health and well-being of Malaysian children, 

including those who face challenges in accessing proper nutrition. 

In line with the brand’s commitment 

in spreading happiness 

and addressing the nutritional needs of children in need, 

the “BUY1DONATE1” campaign aims 

to enable simple yet meaningful ways for anyone

 to participate in collectively 

bringing a positive impact to our communities.
 
For more information about Scott’s BUY1DONATE1 campaign, 

please visit Scott’s Malaysia Facebook Page.

Malacca-Based Motorbike Dealership Sets Records on Shopee Live

BLH Motor*, a Malacca-based motorbike dealership, successfully concluded its 9.9 Super Shopping Day Shopee Live campaign in Malaysia from 7th September to 9th September. The company achieved a record number of orders for over 50 units of 125cc to 155cc motorbikes, surpassing normal day orders by over 15 times in just eight hours of live streaming. Their first-ever 9.9 Super Shopping Day livestream drove 17 thousand engagements, reaching many digitally savvy Generation Z fans.

The livestream campaign not only built excitement with pre-hype livestreams and exclusive livestream-only RM799 off deals on 7th and 8th of September,  BLH Motor consistently educated buyers about the features of top trending motorbikes such as Yamaha Y15ZR, Yamaha Y16ZR, Yamaha LC135, and Yamaha Ego Avantiz. BLH Motor decided to experiment with livestream during 9.9 this year when they noticed many automotive sellers on it, hoping to utilise the new channel to reach the Malaysian motorbike community to offer full bikes, parts, and accessories.

On 9.9 Super Shopping Day, RM999 livestream-exclusive vouchers off motorbikes priced RM9,999 and above were snapped up by livestream viewers. After asking questions in the chat box, live shoppers put the desired bikes into their shopping cart, remaining assured that they would get after-sales service and care as if they had purchased the bikes in a physical dealership, such as free towing for breakdown incidents and consultations regarding the motorbike. 

The widespread popularity and overwhelmingly positive feedback from Shopee’s gearhead fans highlighted BLH Motor’s successful efforts in appealing to a wider community online and levelling up for sustainable growth. “Never in our time would we even think about doing live streams for motorbikes. This has been such an exciting learning experience, and a major eye-opener. Shopee was there for us every step of the way providing ample support and guidance, which enabled us to expand our market reach and sell more bikes,” according to BLH Motor’s spokesperson. 

”Live streaming is similar to selling something offline, except with bigger reach whilst providing a similar level of engagement and interaction. Buyers can engage sellers through Shopee Live within the comfort of their own homes — it is easier and more interesting — effectively another way for online customers to connect with us,” added BLH Motor.

Kenneth Soh, Head of Marketing at Shopee Malaysia, said, “We’re so overjoyed whenever a seller who is new to Shopee Live experiments and performs well. More and more Malaysian sellers are discovering that livestream is a great way to create engagement, urgency and drive conversions, even with more expensive items such as motorbikes. Congratulations to BLH Motor for achieving such great results for 9.9!”

The tremendous success of the campaign has motivated BLH Motor to look out for future livestreams and utilise Shopee platform features to continuously live-demo more bikes.  The demand for BLH Motor’s mopeds over 9.9 Super Shopping Day surpassed regular orders in their category by over 15 times, showcasing the power of Shopee Live and how sellers can leverage on this for more growth. 

BLH Motor expresses its sincere gratitude for Shopee’s 9.9 supporters who made their Shopee Live campaign such a fun experience. The company remains dedicated to being the trusted choice of a variety of Yamaha, Honda, SYM, Benelli, Modenas, and WMoto motorbike, service and repair, and spare parts.

*BLH Motor’s Shopee Store: https://shopee.com.my/blhmotor

Quaker Malaysia Introduces Zahirah Macwilson as its Latest Brand Ambassador

Quaker, the world’s no.1 oats brand[1] is proud to announce its collaboration with Malaysian celebrity, Zahirah Macwilson as its official brand ambassador for Malaysia. This partnership marks a significant milestone for Quaker as it sets out to inspire Malaysians to embark on a transformative journey of building the foundations for their lives and nurturing their physical well-being through the power of oats.

With over 140 years of heritage, Quaker takes pride in its wide array of offerings which is encompassed of 4 key ranges – Quaker Base Oats, Quaker 3in1 Oat Cereal Drink, Quaker Multi-Grain & Quaker Oat Cookies. This makes exploring the world of oats enjoyable and accessible for all, regardless of age and occasion be it breakfast, whole meal, or on-the-go snack. With 7x more fiber than white rice[2], Quaker Oats is not only a heart-healthy alternative but also an excellent addition to any diet, keeping consumers full longer & powering up their day.

Debra Deyvitah, Marketing Manager of PepsiCo Malaysia said, "Quaker Oats are super grains that work hard to nourish and build strong bodies through multidimensional benefits such as nutrient density, lasting energy, heart health, and digestion. We understand that while sometimes the circumstances of everyday life can get in the way of building the strong body and mind that we need to thrive, we believe that it should never be a barrier to good nutrition. That is why we are excited to introduce Zahirah Macwilson as our Brand Ambassador for Malaysia. Her passion for well-being despite her busy schedule embodies the essence of Quaker. Through this partnership, we hope to continue to empower Malaysians to live better lives by embracing the simple goodness of Quaker.”

As an avid fan and long-time consumer of Quaker products, Zahirah incorporates Quaker into her daily meal plans. "I love oats and Quaker has been a part of my life ever since I could remember. Its wide variety of products have been a game-changer for me. Whether I need a quick breakfast fix, something to pair with my meals, a nutrition boost, a sweet treat, or something to give me a sustained burst of energy to keep me going, I can always turn to Quaker. Moreover, the versatility of the products allow me to experiment with different recipes which has been an exciting journey for me. I look forward to sharing this joy and discovering the benefits of oats together with my fellow Malaysians as Quaker’s Brand Ambassador,” said Zahirah Macwilson, Quaker Ambassador 2023.

With a commitment to creating products that boast good taste while preserving its nutritional benefits, Quaker has been known for keeping consumers feeling full for a longer period of time[3], hence helping them curb unnecessary snacking and maintain a balanced diet. Moreover, the consumption of Quaker Oats have been widely recognised for their ability to gradually lower cholesterol[4] levels, making it a heart-healthy choice for individuals of all ages.

Quaker invites Malaysians to join Zahirah Macwilson to incorporate the goodness of oats in their daily meals and explore different ways to enjoy it such as through the Nasi Goreng Quaker, Onde-Onde Quaker Oats Cookies, Nutty Fruity Oatmeal, and more with the recipes found on its website or follow Zahirah on Instagram for updates on her well-being journey with Quaker.

Malaysians can catch Zahirah on Quaker Malaysia’s latest brand advertisement on YouTube. For more information about Quaker, please visit https://quaker.com.my/ and follow Quaker on Facebook and Instagram for the latest promotions, events and updates. 

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[1] Source Euromonitor International Limited; Staple Foods 2024 edition, as per hot cereals definition, retail value sales; rsp, all retail channels, 2023 data.

[2] USDA Food Composition Database per 100g reference amount between Quick Oats 08402 and White Rice 20444.

[3]  Rebello CJ. et al. (2013). J Am Coll Nutr 32(4):272-279;Rebello CJ. et al. (2014). Nutri J 13(49) online doi: 10.1186/1475-2891-13-49; Rebello CJ, et al. (2016). J Am Coll Nutr 35(1): 41-49. 

[4] Amount recommended for cholesterol lowering effect is 3g/day. Beta-Glucan from oats can help reduce cholesterol levels.

Shopee Launches First-of-its-Kind Nationwide Campaign

 ‘Shopee Spotlights Local — Unveiling Malaysian Gems’ calls for Malaysians to shop local e-commerce sellers to preserve Malaysia’s heritage, nurture local talents, and drive our economy in an inclusive and sustainable way.

By making the book, the first of its kind in this country, available to the public from 31 August 2023, Shopee aims to empower all Malaysians to start shopping purposefully with an immediate focus on Made-in-Malaysia products from underserved communities. Upholding its mission of using technology to help the underserved, Shopee empowers sellers by identifying and highlighting local sellers for better access to marketing solutions and hyper-localised campaigns, managing them so they succeed on Shopee, increasing seller education via its free Shopee University courses, and providing incentives so they find more opportunities on Livestream commerce.

The 100-page, full-colour booklet (downloadable in English and Bahasa Malaysia on Shopee Malaysia PR Newsroom website) is the first part of a series of episodic content that gives voice to Malaysian sellers breaking barriers online. It profiles Shopee sellers in each state who are top performing in terms of popularity, biggest storefronts, green products, exporters, livestreamers, and women-owned businesses. In addition, the book includes street-level stories and testimonials of sellers who have used their online success to uplift others in their communities.

Shopee is using the Shopee Spotlights Local campaign and authentic seller stories to promote greater awareness on how buying from small, independent sellers in our neighborhoods preserve local industries, reduce the carbon footprint, increase the level of personalised offerings, and encourage more homegrown entrepreneurs and innovators. Doubling as a handy guide for users to protect themselves, the book offers tips on shopping safely, understanding Shopee Guarantee, identifying responsible sellers, and its 100% Authenticity policy.

The vignettes about sellers pursuing their dreams online and showing us that Malaysians from all walks of life can build communities, include:

• Zeeda Aziz of Pasar Kedah, who did not let her leg amputation stop her from expanding her ikan bilis business online

• Edward Wong of HomeDecoStore, who listened to his customers and designed prayer mats customised to local preferences 

• Hafiz Oon of Mr Bentong, whose popular ginger juices have garnered so much word of mouth that he sources from ten ginger farms in Pahang to meet demands

“Malaysian businesses near you are often the beating heart of our local economy and the backbone of our communities. When you shop locally online, you are supporting Made-in-Malaysia products from underserved communities. We are heartened to see the support that many of our local sellers continue to receive through their online businesses, and remain committed to partnering with and supporting them in their e-commerce journey,” said Kenneth Soh, Head of Marketing at Shopee Malaysia.

Shopee aims to distribute 15,000 free copies of the booklet to users free in all states as they receive their parcels from SPX by Malaysia Day. The online version of the book is available for download at: https://sites.google.com/shopee.com/prnewsroom/home