Over the past year,
the Government has rolled out a number of initiatives to reduce the cost of
living in Malaysia. Its recent initiative is the establishment of the National
Action Committee on e-commerce by the National Cost of Living Action Council. The
aim is to promote and strengthen the use of e-commerce, thereby eliminating the
role of middlemen in a bid to lower the cost of consumer goods.
In view of this,
the Government has been engaging closely with Shopee, the leading e-commerce
platform in Southeast Asia and Taiwan, on how it can best alleviate the rising
cost of living for Malaysians. One of Shopee’s efforts is to work alongside
Malaysian retailers by lowering the barrier of entry to the digital economy.
Additionally, the cost of operating a business online is much lower. In turn,
Shopee encourages retailers to share their cost savings with shoppers, thereby
making online shopping more affordable for consumers. As a result, consumers
see themselves saving an average of 20% on their daily necessities when they
shop on Shopee on a regular day, with the potential to save up to 90% during
major shopping events like 9.9 Super Shopping Day.
Taking place from 19 August to 9 September 2019, the
campaign offers greater deals and discounts across categories from brands such
as Nutox, HP, L'Oréal,
Vinda, Photobook Malaysia, Enfagrow, Universal Traveller, realme, MR DIY and
Nestle. To further promote the adoption of e-commerce and encourage
Malaysians to take advantage of these savings, Shopee is bringing down the
minimum spend for free shipping to RM9.
Welcoming the
initiative, Song Hock Koon, Director of
E-Commerce, Malaysia Digital Economy Corporation, said, “One of MDEC’s objectives is to encourage Malaysians to
become immersed in the digital ecosystem, as such initiatives like these will
help accelerate adoption in a sustainable and cost-effective manner. We are
always pleased to collaborate and support industry moves and trust that this
latest initiative will further inspire digital entrepreneurship efforts.”
Ian Ho, Regional Managing Director, Shopee said, “Shopee’s
mission has always been to impact local communities on a meaningful and
sustainable level through initiatives such as our sales campaigns that will
allow Malaysians to continue shopping and stocking up on necessities without
breaking the bank. At the same time, I am happy to announce Shopee’s
partnership with our latest brand ambassador Cristiano Ronaldo. Having him on
board is truly a milestone for us. This makes us more than just a shopping
platform as we continue to inspire users and connect them with the biggest
stars and celebrities in the world.”
At the launch of
9.9 Super Shopping Day held at Grand Hyatt Kuala Lumpur, Shopee revealed its
newest brand ambassador, Cristiano
Ronaldo. As one of the greatest athletes, he is an inspiration to many and
his dedication to football resonates with the deep commitment Shopee has
towards its users. He will be working with Shopee across its seven markets in a
wide range of activities to engage and inspire people in the region.
The 9.9 Super
Shopping Day will feature three weeks of super promotions and
entertainment as well as exclusive privileges with leading industry players:
●
Shocking Sale - 9 times daily, enjoy deals
from as low as RM1.
●
RM9.90 Super Voucher Pack - Pay RM9.90 to
enjoy vouchers from Shopee, Agoda, dahmakan, Dal.komm Coffee, ZEN Rooms, Grab,
BBQ Chicken, Victoria Station, KKday, Recommend.my, Muslim Pro, MBO, Dunkin
Donuts and Teppanyaki and receive savings up to 17x of your money spent.
●
“One or Not” - 21 Yamaha motorbikes, 1 Honda
City and more for only RM1. If the customer is not the selected buyer, Shopee
guarantees a full refund.
●
Standard Chartered Mastercardholders - RM15 off with minimum spend of RM120. Valid
from 19 August to 9 September.
●
Shihlin Taiwan - Buy 1 Free 1 packet of Crispy Chicken Cracklings.
●
Wonda Coffee - A brand new product range made exclusively first on
Shopee, with an introductory promo price for first 300 customers.
●
Dunkin Donuts - First 2,000 customers get to enjoy RM0.99 for 1 Donut
worth RM3.50 only on 9 September.
●
Burger King - Get a Whopper Jr &
Cheeseburger, beverage and fries set meal for only RM9.90.
●
The Alley - Enjoy exclusive boba milk tea from RM9 onwards.
●
Häagen-Dazs - Single scoop for RM9.90 and double scoop for
RM19.
●
Hong Leong Yamaha Authorised Dealer - Enjoy
exclusive discounts up to 30% on Yamaha motorcycles including Yamaha NVX, Y15zr
and LC135 on 9 September.
●
BH Petrol and Mydin will be giving out 100 tickets worth RM35,000 to watch
Dato’ Sri Siti Nurhaliza live at the Shopee X SimplySiti
Mini Concert.
Find out more about
Shopee’s newest brand ambassador at:
Find out more about 9.9 Super Shopping Day at https://shopee.com.my/m/99
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