Wednesday, November 27, 2013

Mummy Make A Wish


Online shopping has become the new solution for busy mothers, 
Especially when Christmas is around the corner. 
The stress of going through the traffic jams 
To get toys, diapers or feeding bottles 
Has been overcome with technology. 
Mothers’ lifestyles are slowly changing, 
Now that kids and baby products are one click away.

New mom and ERA fm Announcer Ira Mohd Amin said 
“I am working full time and am a new mother, 
So there is a lot to get used to. 
On top of that I hardly have enough time to do everything. 
So shopping online to avoid the hassle of traffic jams, 
Finding a car park and waiting in line is a great help.”

According to Women, Family and Community Development Ministry, 
More than half per cent of Malaysian women are expected to work by 2015. 
Fennie Lai, a supplier of e-Commerce company Lazada.com.my says: 
“I am a mom myself and proud to be helping all the busy moms out there 
To save so much time. 
Being able to choose what you need online 
And have it delivered straight to your doorstep is so convenient. 
When I started out in business, 
It was not just about me, 
I had a bigger dream and that was to help other mothers. 
As mothers, we tend to think in collectives.”

Market research firm comScore stated that 
Customer services are top priorities for e-Commerce retailers. 
Staying in line with consumer demands, 
Lazada Malaysia customized a campaign for mothers 
Starting on November 26th to December 25th 
With aim to provide an even faster delivery. 
The online retailer promises a next day delivery guarantee in Klang Valley 
For over a hundred products for moms 
Ranging from nursing and baby products, cooking tools to fashion items.

Lazada has set up a Facebook  page offering 
New deals, insights, and interactive activities. 
In light of the festive season, 
The company will be launching 
An exclusive Christmas game called, 
Mummy-Make-a-Wish. 
Starting November 25th over a period of 4 weeks, 
Moms will get to comment and share what they wish for Christmas. 
The best wish based on its originality will win selected gifts ranging from toys and baby essentials.

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