Wednesday, September 15, 2021

Jejak Wira Merdeka With VITS

Photo provided by VITS
During this pandemic that is plaguing the world, 
Vit’s has taken various noble initiatives 
To jointly help Malaysians affected by this pandemic.
In conjunction with this August independence month, 
Vit’s has collaborated with Sinar Harian 
To run a program to help the “Wira Negara” who have served the country. 
Those who were once heroes to defend the homeland deserve our appreciation. 
This collaboration was carried out with the Association 
And the Malaysian Senior Citizens Caring Association 
To donate a number of food aid to national heroes affected during this pandemic.
“Thank you for giving Vit’s the opportunity to collaborate in this campaign. 
We are very proud to meet national heroes who have done so much for our country. "
Without the services of our national heroes, 
We will not be able to enjoy all the pleasures in Malaysia," 
Said Lai Yeah Tat, Managing Director of Vit’s.
This is the most meaningful CSR for Vit’s because with program like this, 
We as Malaysians will appreciate the fighters who have defended the country.
Vit’s visited one of the former national heroes, 
Bohari @ Abu Bakar Razali, 62, 
Who has left his career as a Tentera Laut Diraja Malaysia (TLDM). 
Bitter and sweet memories are still fresh in his memory. 
While on duty, 
He nearly fell victim to a bullet while patrolling the reef area.
Bohari is one of the country's fighters 
Who is honoured in this Jejak Wira Merdeka program.
Bohari received some donation as well as food aid 
To ease his burden which is now facing various health problems 
Such as diabetes, asthma, kidney and chronic lung disease.
"With the current situation, 
I regularly commute to Sabak Hospital. 
Since after the "bypass" heart surgeries, 
I have always had difficulties in breathing. 
I want to use oxygen, but it is not cheap. 
So, I had to go to the hospital. 
During this Covid, 
I did not dare to go out. 
Almost a year sitting at home, "
he said. 
Bohari who is now getting sick had to use disposable diapers 
To reduce movement due to his health factors.
Vit Makanan Managing Director, 
Lai Yaeh Tat described the Jejak Wira program as very meaningful 
To commemorate the heroes who have fought for national peace.
 Vit’s has donated 400 packs of dried noodles to the Association 
And the Malaysian Senior Citizens Caring Association 
As a token of gratitude to Malaysians 
Who have supported Vit’s from then until now, 
Said Yaeh Tat who is the 2nd generation of Vit’s legacy.
"We hope this donation can ease the burden of national heroes 
In this time of pandemic," he said.

For more information,
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Tuesday, September 14, 2021

Atlas Vending Launches Sapot SME Campaign in Conjunction with Hari Malaysia


Photo provided by Atlas Vending

ATLAS Vending, 
Malaysia’s biggest vending machine supplier 
Is looking to make Malaysia Day more meaningful 
With their new Sapot SME campaign, 
Featuring a multibrand collaboration involving 13 SMEs, 
Each from a different state in Malaysia. 
In partnership with ATLAS Vending, 
Each SME will place Halal-certified local favourites 
In ATLAS Vending’s machines 
Located at the KLIA Ekspres Departure Hall in KL Sentral. 
The SMEs will be able to use the vending machines rent-free 
With free refilling services for the next three months 
Starting from mid-September onwards. 
The Sapot SME campaign is the first phase 
In ATLAS Vending’s upcoming rollout of the new ATLAS Minit Mart concept 
Which is set to offer an expanded range of products via the vending machines.
This initiative is in line with ATLAS Vending’s effort 
To support local SMEs affected by the COVID-19 pandemic. 
In this collaboration, 
The 13 SMEs will be able to use the vending machines to expand market access, 
Reaching a wider audience by offering convenient purchase of their products 
Around the clock from the vending machines. 
To protect customers passing through the KL Sentral travel hub during the pandemic, 
ATLAS Vending has also installed 99.99% effective UV light disinfection 
On the high-contact keypad. 
To further keep customers safe from UV light exposure,
The UV light disinfection feature will be disabled 
If people are detected nearby by the motion sensors on the machine.

The brands participating in this campaign are Madina Food (Perlis), 
Nature's Fresh (Kedah), Yee Hup Hiong Piah (Perak), 
TalentCook (Penang), TFN (Selangor), myEureka (Melaka), 
Rehan (Negeri Sembilan), Azhar Food (Johor), 
Tokey Sambal Hitam (Pahang), Anopokku (Terengganu), 
Akifcafe (Kelantan), Heera Enterprise (Sabah) and Lee Fah Mee (Sarawak).
“At ATLAS Vending, 
In conjunction with Malaysia Day, 
We wanted to do something to benefit our fellow Malaysians 
Impacted by the pandemic. 
We found that many local entrepreneurs had to scale back their business plans, 
Amidst challenges of stock logistics, 
Rental costs and shortened operation hours, 
So we proposed to offer our vending machines 
As automated retail channels to help them expand their reach. 
We chose Sapot SME as the theme for the campaign 
As the SME Association of Malaysia found that 
100,000 SMEs have closed their business 
Since the first Movement Control Order (MCO) 
On 18 March 2020 and another 50,000 SMEs 
Are at risk of shutting down their business 
If our current MCO 3.0 is extended further. 
Through the Sapot SME campaign, 
We hope to celebrate the Malaysian spirit 
By supporting entrepreneurs across the country and their determination to survive,” 
Said Amy Gan, Head of Marketing & Ancillary Business, ATLAS Vending.
Expanding Accessibility To Hometown Favourites
With the ongoing pandemic, 
Many Malaysians living in the Klang Valley 
May be missing the opportunity to stock up on hometown favourites 
Or other products they often purchase during domestic travels. 
Through the Sapot SME campaign, 
ATLAS Vending is offering an additional channel for Malaysians 
To conveniently access products from different states, 
From their vending machines.

Chai Chin Siew, Marketing Manager of Lee Fah Mee Sdn Bhd based in Sarawak said, 
“As a Sarawak-based manufacturer and exporter of dried and instant noodles, 
This pandemic has slowed down our expansion plan into West Malaysia. 
When ATLAS Vending approached us for the Sapot SME campaign, 
Deciding to participate was an easy decision to make. 
Our products are local Sarawakian favourites and thanks to ATLAS Vending, 
Our instant noodles and snacks like our Sarawak Laksa Chips 
Can now be accessed through a new channel, 
Not only by Sarawakians who have not been home due to the pandemic 
But also by other Malaysians who have yet to try them! 
This campaign is definitely a great Malaysia Day gift for us.”
“For some of our partners, 
They may have reduced their physical presence due to loss of income. 
By embracing technology and placing their products in ATLAS Vending’s machines, 
They now have new market access options 
And new ways to promote their products. 
We want to help SMEs resume their business activities 
And also embrace the new normal in doing business. 
While the pandemic is ongoing, 
We also want to protect consumers 
By arming all 13 vending machines 
With 99.99% effective UV light disinfection on the commonly-touched keypads,” 
Gan said.
"We have been in the online market since 2017 
And have not explored a physical sales channel so far. 
Being able to sell our products physically 
Via our very own vending machine 
In the heart of Kuala Lumpur, 
Provided by ATLAS Vending, 
Is a meaningful milestone. 
This opportunity from ATLAS Vending has enabled us 
To expand beyond our current market, 
And we hope it will lead to growth in sales 
That will in turn allow us to survive this pandemic and expand in the future,” 
Shared Khairril Adhzaha Awahab, 
Founder of Tokey Sambal Hitam, 
Supplier and producer of Sambal Hitam from Pahang.
Tan Ai Leen, Director of Epic Food Manufacturing, 
The Penang-based manufacturer of TalentCook, said, 
“Our mission is to share our ethnic food with consumers globally 
And enable Malaysians to enjoy their favourite Penang foods anytime, anywhere. 
ATLAS Vending has taken our dream one step further 
With their vending machines that offer Klang Valley consumers 
Another convenient way to make purchases. 
We would recommend other SMEs 
To consider placing their own products in vending machines!”
Sapot SME is just the first phase 
In our planned introduction of new vending machines 
Across Malaysia that will offer much more than the commonly sold drinks and snacks.
Through the introduction of the ATLAS Minit Mart vending machines, 
Malaysian consumers will be able to access a 24-hour automated source of products 
They used to buy in convenience stores and mini markets. 
From instant noodles to sambal and pastes and spices for cooking,
To a wide range of local fried snacks, dried fruits and even popcorn and brownies, 
And on to products like ice blended milkshakes, 
The products offered through the Mini Mart 
Will transform the concept of vending machines in the minds of Malaysians,” 
Gan further elaborated.
The Sapot SME campaign 
Is supported by Express Rail Link Sdn Bhd (ERLSB) 
As the official venue partner, 
Lending help to strengthen SMEs through this meaningful initiative 
In conjunction with Malaysia Day. 
Check out the 13 vending machines located in KL Sentral 
To explore local favourites from SMEs participating in the Sapot SME campaign. 
Each vending machine has been decorated with design elements 
To reflect each state’s identity. 

Let’s celebrate Malaysia by choosing to Sapot SME 
And support each other. 
As they say,#KitaJagaKita. 
Other SMEs interested to be part of the ATLAS Vending Sapot SME campaign
Can contact ATLAS Vending via their hotline at 1300-1300-61, 
Facebook or visit their Website for more contact options.


Thursday, September 9, 2021

Pfizer launches new antibiotic Zavicefta® in Malaysia

Photo provided by Pfizer

Pfizer today officially launched Zavicefta® a novel combination antibiotic developed to treat serious Gram-negative bacterial infections requiring hospitalisation, in Malaysia. Zavicefta® is a combination of ceftazidime, a third-generation antipseudomonal cephalosporin and avibactam, a beta-lactamase inhibitor. Zavicefta® has a well-established efficacy and safety profile. In Malaysia, Zavicefta® is indicated for the treatment of adults 18 years and above with complicated intra-abdominal infection (cIAI) in combination with metronidazole, complicated urinary tract infection (cUTI) including pyelonephritis, and Hospital-Acquired Pneumonia (HAP), including Ventilator Associated Pneumonia (VAP)[Pfizer Malaysia Zavicefta Prescribing Information, 1220


“The launch of Zavicefta® reaffirms Pfizer’s commitment to addressing the threat of antimicrobial resistance through antibiotics research and development of a more robust antibiotics pipeline. To help patients facing serious infectious diseases, Zavicefta® was developed to address difficult-to-treat Gram-negative bacteria, many of which have become increasingly resistant to currently available antibiotics,” said Dr Jerusha Naidoo, Country Medical Director for Malaysia at Pfizer.


“Early adequate antibiotic therapy is crucial for patients with serious Gram-negative infections, to avoid increased healthcare utilisation, cost and mortality. We hope Malaysians will be able to benefit from Zavicefta® when needed,” she added. Failure to treat early and appropriately has been associated with poor outcomes in patients with serious Gram-negative infections, although early treatment must consider patient risk factors as well as local epidemiology.


“Today, antimicrobial resistance is one of the biggest threats to global health, impacting our ability to treat serious infections and provide standard medical procedures, and influencing public healthcare outcomes and costs. Antimicrobial medicines, especially antibiotics, are among the most precious medical resources the world has ever known, but more and more incidents of resistant infections are being reported, including by Gram-negative bacteria,” commented Dato' Dr Mahiran Mustafa, Consultant Infectious Disease Physician and National Head, Infectious Disease Discipline, Ministry of Health Malaysia.

She said all stakeholders will need to play their part if there is to be any significant headway in mitigating the threat of antimicrobial resistance. “Healthcare providers will need to prescribe antibiotics appropriately and adequately, while members of the public will need to use antibiotics responsibly. The efforts of the pharmaceutical industry is key and we appreciate the leading role Pfizer plays in global antimicrobial R&D and stewardship.”


Meanwhile, infectious disease physician Dr Asok Kurup shared, “For multifactorial reasons including inappropriate antibiotic use and poor infection control standards, antibiotic resistance has become a major threat in healthcare settings universally, and our region is not spared. Gram-negative bacteria in particular are becoming more resistant not only to typical antibiotics but also broad-spectrum ones like Carbapenems. Infections implicating these multidrug resistant organisms (MDRO) are associated with higher morbidity, mortality and cost compared with susceptible infections. Moreover, there is an imperative to treat these infections early to prevent adverse outcomes. Up until recently, managing these difficult to treat infections have been very challenging given inadequacies of available therapeutic agents, or toxicities.


Pfizer’s commitment to tackling antimicrobial resistance

Pfizer takes a multi-pronged approach to tackling antimicrobial resistance, developing vaccines that help prevent infections and reducing the need for antibiotics that may result in resistant strains, while also actively developing anti-infectives and working with partners to close critical prevention and treatment gaps in infectious disease around the globe. In addition, Pfizer offers one of the largest and most accessible AMR surveillance programmes in the world, called the Antimicrobial Testing Leadership and Surveillance (ATLAS) database – the only platform that provides public access to both antifungal and antibacterial resistance data through a single resource, enabling decision makers to adapt stewardship and infection control and prevention programmes. Pfizer is also one of the leading contributors to the AMR Action Fund, a collaboration among more than 20 biopharmaceutical companies that aims to bring 2-4 new antibiotics to patients by 2030 through collaboration between pharmaceutical companies, philanthropies, development banks and multilateral organisations.

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